THE MARKET
The primary market focus for
“PUBCO” is the global military and defense contractors that have a
yearly value of one trillion dollars (USD).
The well known American economic show “Kudlow &
Company” stated in their show on April 12, 2006 that the place to be
positioned in is the military market place which will not experience
any slowdown in growth for the long term future.
The secondary market is the equally large global
commercial/industrial segments.
GROWTH IN YEARLY
UNITED STATES MILITARY SPENDING
YEAR
AMOUNT IN BILLIONS (USD)
2000
$289
2001
$310
2002
$343
2003
$396
2004
$399
2005
$421
2006
$442
(Current Budget)
2007
$460
(Projected Budget)
EXAMPLES OF GROWTH IN SELECTED
MILITARY MARKET SEGMENTS (USD)
·
Homeland Defense to grow from $130 to $400 billion from
2006 – 2010
·
UAV (Unmanned
Aerial Vehicles) to grow to $17 billion from 2006 – 2011
·
Missile market
to grow to $103 billion from 2006 – 2015
EXAMPLES OF GROWTH IN SELECTED
COMMERCIAL/INDUSTRIAL MARKET SEGMENTS (USD)
·
Global
military and civil aircraft production from 2005 to 2014 will rise to
one trillion dollars
·
Global
nonturbine aircraft, maintenance, overhaul, upgrades and research from
2005 to 2014 will rise to two trillion dollars
·
Sensors
market to grow from $12 to $25 billion from 2004 – 2009.
CONCLUSION
This Brief offers a micro-look at the immense
potential global market place for the products that all four companies
will offer. Concentration
has been on the military and military supplier market but the
commercial market is equally large and diverse. All four companies have in fact a very
diversified industry sector customer base to draw upon.
To-date a total of 130 different market segments have been
identified that our products can be sold to.
This means that we are not dependent on just one industry
segment for sales, so if there is a down turn in one segment, such as
telecommunications, we still have 129 other industry segments to sell
to. This base
represents industry sales in the United States in the hundreds of
billions (USD) of dollars per annum and growing.
ESTIMATED THREE YEAR SALES FORECAST
STANDARD LOADS INC.
YEAR ONE:
$1,600,000 YEAR TWO:
$3,200,000
YEAR THREE: $4,800,000
Major contracts such as global test equipment rental
companies are not factored into forecast figures. Currently bidding on a contract worth $3 – 4 million.
Estimated sales figures are based upon an average
unit sale price of $2,500.00 over the range of 20 Watts to 1000 Watts
and initial distributor sales but not the effect of having an
extensive Rep. network.
According to one of our Manufacturer’s Rep. the
average matured sales of the Electronic Load companies is about $50
million (USD) per year and we expect our matured sales to be 50% of
this number.
The joint venture with a major global defense
contractor has not been factored into forecast figures.
The Company’s products were well received in
response to a limited survey of North American distributors with
fifty-three (53) Distributors wanting our Product Information as soon
as it is available. Thirty-seven
(37) United States Distributors and sixteen (16) Canadian
Distributors. In North America
there are an additional 550 distributors and 500 foreign distributors
to be contacted.
There are three American Manufacturers
Representatives ready to sign-up with Standard Loads. Sales will ramp-up as new distributors and reps. sign-up to
promote the product line.
TRUPOWER INC.
YEAR ONE:
$1,250,000 YEAR TWO:
$2,250,000
YEAR THREE:
$3,500,000
Major contracts such as military defense contractors
are not factored into forecast figures.
The Company’s products were well received in
response to a limited survey of North American distributors with
fifty-three (53) Distributors wanting our Product Information as soon
as it is available. Thirty-seven
(37) United States Distributors and sixteen (16) Canadian
Distributors. In North America
there are an additional 550 distributors and 500 foreign distributors
to be contacted.
Estimated sales figures are based on Cardflex and
Wattflex.
Labflex will be the third product to market.
Testflex, Ampflex and Voltflex will be a complete
research and development program.
Trupower’s matured sales goal will be 5 to 10% of
the estimated global marketplace.
A preliminary market study by the Canadian Industrial
Innovations Centre (CIIC) concluded estimated yearly sales to be
approximately $450 million – $1 billion.
ESTIMATED GLOBAL MARKET PLACE OF TRUPOWER’S PRODUCTS
|
PRODUCT
|
YEARLY SALES
|
|
CARDFLEX
|
3
BILLION
|
|
WATTFLEX
|
250
MILLION
|
|
LABFLEX
|
500
MILLION
|
|
TESTFLEX
|
750
MILLION
|
|
AMPFLEX
|
5
– 10 BILLION
|
|
VOLTFLEX
|
8
BILLION
|
Compiled by a Power Systems Design Engineer from
General Electric Aerospace.
BOXFLEX INC.
YEAR ONE:
$500,000 YEAR TWO:
$750,000
YEAR THREE:
$1,200,000
Figures assume a joint venture with a major chassis
company and its global distributors and manufacturers representatives.
Estimated matured yearly sales of this chassis
division is $5,000,000
EAP INC.
YEAR ONE:
$400,000 YEAR TWO:
$1,000,000
YEAR THREE:
$1,500,000
Major contracts such as elevator and locomotive
companies are not factored into forecast figures.
This product will only be sold in the United States
which is a marketplace worth $5 billion (USD) per year.
Sales of these Resistors will be exclusively through a
Manufacturers Rep. network.
Our private label resistor company sales in Canada is
in the range of $2 – 5 million per year.
The United States marketplace is about ten times that of Canada
making potential matured sales of EAP in the range of $15 – 30
million per year. A major
defense contractor spun-off
a resistor company in Europe which has hit matured sales of $20+
million (USD) per year.
NOTE:
For all product lines being sold through distributors, it is
anticipated that all global distributors will be signed-up by the end
of year 2.5.